Friday, November 3 – 8:00 AM
Keynote Topic: Stakeholder Engagement: The Gateway to Social Responsibility
Advancing sustainability concepts in the area of social responsibility has been one of the more nebulous talents in my career. Like all things nebulous, social responsibility is hard to act on much less explain why you should to others. Yet we can all agree that people fall into the social realm of sustainability. Intuition and experience have shown me that people are always the most important game changers. How do I know? People continually outwit cutting edge technology, superb business plans and innovative marketing strategies. Hard and fast examples are abundant. If people really possess this innate ability, why don’t we treat them like they do?
Harnessing the diversity of people and their ideas can be tough. I believe it’s because most of us lack the skills to approach this opportunity with the confidence that we can succeed. It’s easier to doubt and not speak up. I believe it’s because solutions like this are not always easy to define or communicate. They are often messy and interpersonal. I believe the chance for misunderstandings and being unintentionally offensive are a bridge too far for some. We are awash in a sea of political correctness. Diversity inclusive social innovation is not for the faint of heart. However, for those willing to learn it is a new world full of opportunity.
The practical application of systemic stakeholder engagement has the potential to create your new world. If you consider the needs of others, as you consider your own, you can improve both while minimizing risk. This can be accomplished by engaging your stakeholders using practical Lean and Six Sigma principles which many of you already possess. Using this perspective with an aligned purpose and a few new tools you can confidently accelerate your sustainability journey together.
About Billy Ingram:
Billy Ingram is a learner, innovator and inventor in sustainability re-engineering and new business model creation. He strives to build more sustainable business models through the practical application of innovation frameworks, improvement methodologies and socially responsible engagement practices.
Interface® is the worldwide leader in design, production and sales of environmentally-responsible modular carpet and luxury vinyl tile for the commercial, institutional, and residential markets. Our vision statement confirms our commitment to leading the change we want to see in the world. Interface Vision Statement: To be the first company that, by its deeds, shows the entire industrial world what sustainability is in all its dimensions: People, process, product, place and profits — by 2020 — and in doing so we will become restorative through the power of influence. Our continued leadership in the Globescan SustainAbility survey since 1997 endorses our resolve. We take the responsibility that comes with our global reputation very seriously and strive to expand sustainability in business every day.